App Store Optimization Manager

Responsibility

• Conduct detailed analysis of app store performance, monitoring trends in app page designs and effectiveness.

• Track ASO metrics for our company’s apps, including keyword rankings, page conversion rates, and organic installs.

• Gather and optimize the semantic core, and develop metadata for app pages across all available localizations.

• Analyze competitors and devise strategies to increase organic traffic.

• Improve app positioning in top charts.

• Formulate hypotheses and conduct testing.

• Prepare detailed reports on experiments and overall performance results.

Qualification

• 2+ to 3 years working experience in the same field.

• Proven work experience as a ASO Manager or similar role.