Digital Marketing Specialist (English Speaking)

Key Responsibilities

● Develop and execute comprehensive digital marketing strategies across multiple channels, including social media, email, SEO, and paid advertising.

● Create engaging content for digital platforms such as blogs, social media, and websites.

● Manage and grow the company's social media presence by developing content calendars and interacting with followers.

● Plan and execute targeted paid media campaigns using Google Ads, Facebook Ads, and other platforms.

● Monitor campaign performance, track KPIs, and provide data-driven insights to improve ROI.

● Collaborate with the design and content teams to produce visually appealing and effective marketing materials.

● Conduct market research to identify trends, audience preferences, and competitor activities.

● Maintain and optimize the company website to improve SEO rankings and user experience.

● Coordinate webinars, virtual events, and other digital outreach initiatives.

Qualifications and Skills

● Bachelor's degree in Marketing, Communications, or a related field.

● Proven experience in digital marketing, ideally in the education or consultancy sector.

● Strong knowledge of social media platforms, Google Analytics, and paid media tools.

● Excellent written and verbal communication skills, with proficiency in English to communicate effectively with a global team.

● Creativity and the ability to develop engaging content tailored to diverse audiences.

● Experience with SEO best practices and content optimization.

● Strong analytical skills with a data-driven approach to decision-making.

● Ability to multitask, prioritize tasks, and meet deadlines.

Benefits

● Competitive salary

● Work insurance (BPJS Ketenagakerjaan)

● Opportunities for professional growth and development.

● Flexible work environment with a collaborative team culture. If you are passionate about digital marketing and education, we encourage you to apply.