Marketing Officer (Penempatan Optik Joy Modernland, Tangerang)

Job Description:

• Execute digital marketing strategies to enhance brand awareness and drive sales growth.

• Manage social media platforms, including content creation, scheduling, engagement, and paid advertising.

• Conduct market research and trend analysis to develop effective promotional strategies.

• Support the execution of digital campaigns and monthly promotional events.

• Collaborate with design, copywriting, and sales teams to ensure consistent brand messaging.

• Manage KOL/influencer partnerships and monitor campaign performance.

• Maintain brand consistency and quality across all published digital content.

Requirements:

• Bachelor’s degree (S1) in Marketing, Communication, Business, or a related field.

• Minimum 2 year of experience in digital marketing or a related role.

• Proficient in social media management, digital advertising, and analytics tools.

• Strong creative and analytical skills with attention to detail.

• Good communication and teamwork abilities.

• Possess a strong digital marketing portfolio showcasing previous work and achievements.

• Comfortable with hybrid working arrangements.