Product Category Manager

Job Role: - Global Beverage Strategy & Growth: Own performance metrics for the Beverage category worldwide; drive strategic growth opportunities, build promotional calendars, and lead SKU rationalizations. - End-to-End Beverage NPD: Lead new beverage development from concept ideation and ingredient research to formulation, tasting trials, and commercialized launch across international markets. - Ingredient Sourcing & Procurement Alignment: Partner closely with Procurement to identify, evaluate, and source high-quality global raw materials, flavorings, and primary packaging. - P&L & Financial Modeling: Build comprehensive sales projections, margin scenarios, and pricing models to achieve Gross Profit (GP) and volume targets across various regions. - Data-Driven Performance & Trend Validation: Monitor global consumer, beverage, and social media trends to spot launch opportunities. Analyze run rates and consumer data to continuously optimize product performance. - Regulatory Compliance & Quality Assurance: Oversee essential compliance documentation (Halal, BPOM, COA, SDS) and enforce quality standards across global beverage lines.