Social Media Specialist

JOB DESCRIPTION:

• Create content plan and strategy for skinmurch

• Maintain engagement rate by interacting with followers

• Create content from start to finish (concept, manage, execute, create captions to upload, etc)

• Post engaging content daily for all social media skinmurch (Instagram: (Feeds, Story, Reels, live), Twitter, Threads)

• Monitor trends in social media, beauty, lifestyle/pop culture, and appropriately apply that knowledge to create viral content

• Analyze and develop social media strategies to ensure that the content produced can attract attention and increase sales targets

• Collaborate and brainstorm ideas with the team and create content designs for social media, event, and offline promotional

• Involved in the campaign content production and contribute to the creative work through conceptual ideation/inputs

• Analyze daily content insights. (maintain high insightful content, if uploaded content does not provide high insight then learn and develop)

• Manage the content calendar and ensure a consistent content schedule across all platforms

• Analyze competitors and trends in the digital marketing

• Leads, supervise, carry to daily execution on all the briefs, assets requests, assets placements and alignments

• Help to develop, implement and monitor result of promotional digital marketing activities (exp: endorse, etc)

• Develop new product/brand materials for customer/marketing sales team

• Analyze competitors and trends in the market

• Develop a detailed project plan to track progress

• Participate in brainstorming sessions to discuss social media content ideas and copywriting caption all platform

• Evaluates the post-daily report on every campaign that has been done and suggests the next plans