Marketing Analyst

Job Description Responsible for creating and executing marketing strategies that attract and engage potential clients from healthcare organizations. Your focus will be on generating high-quality leads for our sales team through targeted digital campaigns, content creation, and strategic collaborations within the healthcare industry.

Requirements :

• Bachelor degree in marketing, business administration, or a related field.

• Experience in B2B marketing, preferably in healthcare or technology.

• Familiarity with digital marketing and lead generation techniques.

• Knowledge of health management systems or Healthcare IT is a plus.

• Strong analytical and communication skills.

• Creative thinking to develop innovative marketing campaigns. Results-driven with a track record of achieving marketing goals.

• Excellent communication skill

• Adaptable and open to learning new tools and techniques

• Fluent in english, verbally and written (preferred)

Responsibilities :

• Create Marketing Strategies: Work with the marketing team to develop plans that target healthcare businesses and align with our company goals. Your goal is to get qualified leads for our sales team.

• Lead Generation: Use email marketing, social media, and other channels to attract and engage potential customers, turning them into leads for our sales funnel.

• Search Engine Optimization (SEO): Improve our website's visibility on search engines by optimizing content with relevant keywords.

• Marketing Collateral: Create materials to support our sales team in their interactions with potential clients.

• Performance Tracking: Use analytics to measure campaign performance and make data-driven improvements.